Jaju Pierogi—
Brand & Packaging
Two Polish-American sisters started a pierogi company out of their home kitchen and named it Jaju (dziadziu is Polish for “grandfather”). Built on their grandfather’s traditional recipes and powered by their tenacity, the company now distributes throughout the U.S., but hasn’t lost their hand-made charm.
From day one, I’ve been at their side helping to establish their brand with logo, package, and website designs and authentic brand photography. I’ve even chipped in by “slinging a few ‘rogis” in the process.
The team
Creative Direction
Christian Gilbert
Photography
Christian Gilbert
Gene Buonaccorsi
Design
Christian Gilbert
Laura
Company
Vanessa White
Casey White